Do More You Campaign

TEAM: Creative Director: Lauren ACD: Alicia Bee // Sr. Art Director: Rocio Ramirez // Art Director: Jailyn Easley // Copy ACD: Donna Ko // Sr. Copywriter: Brooke Estell

Photographers: Lauren Kim, Ally Green, Ornelle Chimi, Randijah Simmons, Vonny Lorde, Elizabeth De La Piedra

Do More You

Do More You is all about capturing the messy and sometimes obsessive parts of wellness by showing women how to add more fruitful practices to their everyday life, in ways that are uniquely her. Over the course of 6 months, our team collaborated with Nike to hand select 13 different women to showcase what it looks like when she can simply Do More You. This campaign was digital with deliverables scaling Instagram + the Nike App. Final deliverables included customized shoots for each woman, photo collages, and quote graphics.

View Works In App (Nike App Required)
Destiny_1080x1440-3B.png
bodyquote_nathalia_2 copy 6.png
Screen Shot 2022-06-24 at 12.45.55 PM.png
Screen Shot 2022-06-24 at 1.00.53 PM.png
bodyquote_lamiah_final copy 2.png
Screen Shot 2022-06-24 at 12.48.58 PM.png
Screen Shot 2022-06-24 at 12.49.29 PM.png
Screen Shot 2022-06-24 at 12.50.41 PM.png
Screen Shot 2022-06-24 at 1.00.19 PM.png
Screen Shot 2022-06-27 at 4.29.01 PM.png
Screen Shot 2022-03-17 at 6.41.57 PM.png
Screen Shot 2022-06-22 at 1.31.12 PM.png
Previous

Adobe
Next

Atlanta Journal-Constitution Rebrand